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Lead CoverageEconomy16/04/2026, 15:25:20

Hailey Bieber's Rhode Skincare Is One of the Most Successful Brand Launches in Beauty History — Here Is the Business Model

Hailey Bieber's Rhode skincare brand has grown into one of the most commercially successful celebrity beauty ventures in history. Here is the full story of what Rhode does differently, how Coachella amplified its presence, and what the business model reveals a

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